Olivier Lapidus becomes a precursor of “fashion-tech”. His style is graphic. A certain number of patents and new discoveries are born from his collections: luminous dresses in woven optical fibers, new threads from natural materials, hologram embroidery, communicating jackets integrating a flexible telephone on the sleeve and solar panels, fractal prints, perfumed textiles via micro-capsules with natural binders, etc.
In 1994, he was awarded the prestigious Dé D’Or for couture, recognizing his expertise in French craftsmanship and innovation.